Launch
Win ranging, shelf space and awareness for what is new.
- Product & SKU launches
- Team briefings via video
- First-week stock & shelf checks
The execution layer between brands and pharmacy
Your Brand.
In Pharmacy.
Always On.
PharmaCampaigns executes and validates your brand’s in-store activity in pharmacies across Australia, including the ones a rep would never visit, at a fraction of the cost.
✓ 200,000+ verified in-store actions ✓ 2,500+ active stores monthly ✓ Compliance by design
Trusted by leading pharmacies and banner groups
One platform · every stage
From launch to defended shelf.
Wherever your brand is in its life, there’s a campaign ready to run. Most brands enter in the middle.
Grow
Lift offtake, drive switches and pharmacist recommendation.
- Seasonal activations
- Complementary product uptake
- PSP enrolment & upskilling
Maintain
Hold planogram, pricing and promotion compliance; keep adherence up.
- Planogram & pricing checks
- Promo execution checks
- Adherence support
Defend
Protect share against competitor activity and hold the gains.
- Competitive intelligence
- Market pulse feedback
- Pharmacy team engagement
200,000+
Verified in-store actions completed
CampaignTASKS & CampaignINTERVENTIONS
2,500+
Active stores every month
Including stores outside any rep call cycle
17
Field-tested campaign journeys
Across launch, grow, maintain & defend
Australian-built · Running since 2021 · Nationwide reach, independent of banner or wholesaler
For brands
Execution in every store, not just the top of the call cycle.
Consistent execution, pharmacist-led interventions and live reporting across the whole network.
- ✓ Verified outcomes, photo-proofed
- ✓ National reach in days
- ✓ Launch bursts or always-on campaigns
For pharmacy
Professional service income, paid monthly.
Simple in-store tasks your team completes and gets paid for. Free to join, always supported.
- ✓ Free to join, no lock-in, nothing to install
- ✓ Paid monthly for completed tasks
- ✓ A coordinator on the phone when you need one
Every campaign creates value on three sides at once: brands, pharmacies and patients.
How execution happens
Two layers that work as one.
The Portal sets out each campaign as simple, clear tasks. Campaign Coordinators are a phone call away to support every store.
The portal
Structured tasks, in workflow
- Clear, guided steps inside the pharmacy day
- Photo capture, quizzes, surveys and enrolments
- Time-stamped, read by AI, checked by people
The coordinators
A human on every store
- Outbound calls confirm stock and drive participation
- Reminders, follow-ups and friendly check-ins
- No store left behind, including regional and independent
Campaign building blocks
Five campaign types. One portal.
Five connected campaign types, so there is always activity in store. Every verified completion earns the pharmacy professional service income.
CampaignTASKS
Quick, measurable pharmacy actions: stock checks, planogram confirmations, shelf displays, customer identification, patient enrolment into support programs, bonus offers and special access, with clear validation of every action.
CampaignREELS
Short video briefings that inform pharmacy teams and reinforce your key product or category messages.
CampaignINSIGHTS
Unbranded pharmacist surveys that capture honest feedback on category needs, product perception and counter conversations.
CampaignINTERVENTIONS
Structured pharmacist interactions at key prescription moments: introducing complementary products, reinforcing adherence, supporting quality use of medicine.
CampaignCALLS
Phone-based support that complements in-pharmacy activity with reminders, follow-ups and education, keeping campaigns continuous.
Something custom? Tell us the goal and we’ll design the journey. View campaign ideas →
Validation, not promises
Every claim on this site has a dashboard behind it.
Completion rates, validated results, store-level detail and a report worth forwarding.
“What surprised us was the maintenance campaign: planogram compliance we could actually see, in stores our team had never visited.”
MMMarketing Manager Consumer health brand, national campaign
Put your brand in-store, every week of the year.
Start with a conversation: a 90-day pilot to validate it, or an always-on plan for the year.
Free for pharmacies, always.