Pharmacy sales support
Pharmacy sales support that keeps working between visits
Sales in community pharmacy are won or lost on a few simple conditions: the product is ranged, it is on the shelf, the team knows it, and it is visible when the customer is in the store. PharmaCampaigns makes sure those conditions are in place, consistently, in every pharmacy you choose.
Where pharmacy sales are really decided
A brand can win the ranging conversation with head office and still miss in store. Stock runs out, a promotion arrives late, a new pack goes unrecognised, or a new team member has never heard of the product. These gaps are small in any one pharmacy and expensive across a network.
Five campaign types, one consistent campaign
Five campaign types run on the Portal and can be combined to suit your objective.
- CampaignTASKS for ranging, stock and display checks.
- CampaignREELS for short product education for the whole pharmacy team.
- CampaignCALLS for coordinator calls to every allocated pharmacy.
- CampaignINSIGHTS for pharmacist insight and category feedback.
- CampaignINTERVENTIONS for structured conversations at script collection, where appropriate.
Support at every stage of your brand
Whether you are launching, growing, maintaining or defending, the campaign is built around the outcome you need. A launch focuses on ranging and team education. Growth focuses on visibility and consistency. Maintaining and defending focus on keeping the shelf, the stock and the knowledge in place when attention moves elsewhere.
Ethical by design
Professional service remuneration is paid to the pharmacy as a business for a validated professional service, never to an individual and never by reference to units sold. Every campaign includes a documented path where no product is recommended, and the pharmacist keeps full professional discretion. Campaigns are designed against the Therapeutic Goods Advertising Code, the ASMI Code of Practice and the PSA Code of Ethics for Pharmacists.
What you see
Validated, time stamped execution for every allocated store, with regular reporting on reach, completion and what pharmacists are telling us about your category.
Straight answers
Before you ask.
Is pharmacy sales support the same as paying for recommendations?
No. Remuneration is for a validated professional service, such as completing training or checking a display. It is never conditional on a recommendation being made or a sale taking place.
Can it support a new product launch?
Yes. Launch campaigns typically combine ranging and stock checks, a short training reel for the team, and coordinator calls so every allocated pharmacy is ready on day one.
How is a campaign priced?
Pricing is built from three dials: the number of pharmacies, the campaign types involved, and the duration of the campaign. Pharmacies never pay to take part. Talk to Our Team for a quote built around your brief.
More ways we support your brand
Pharmacy field force
Extend your field force to the stores and the weeks your reps cannot reach.
Explore the virtual pharmacy field force →Pharmacy merchandising support
Displays, point of sale and planogram checks completed in store and photo validated.
Explore pharmacy merchandising support →